
A MELKSHAM charity hopes to raise even more money for abandoned animals after providing a fresh image for its only shop.
Cats Action Trust North & West Wiltshire has given a major ‘facelift’ to the exterior of the fundraising store in Bath Road. The shopfront has bright new signage above the window and full contact details below the window. The charity hopes it will encourage many more people to browse for a bargain or deliver donations, as well as attracting more volunteers.
Trust chairman Chris Wordley said, “The Bath Road shop is our principal source of income. Every year, thanks to the generous support of our donors and volunteers, it contributes tens of thousands of pounds to support the rescue and re-homing of abandoned cats and kittens. However, the old signage was below the window and often obscured by parked cars throughout the day. People driving past were often unaware that it was a charity shop raising money for a local good cause. So we decided a small amount of money spent on signage might make a big difference in raising our profile and attracting more support. We are grateful to Kennet Sign and Design who provided the new signs.
“The name of the charity is now above the window and therefore much more visible, and below the window we’ve highlighted our website and our presence on Facebook and Twitter. We hope this will encourage more people to think of us when deciding where they might take their donations, which will help us to raise even more money for unwanted and neglected animals.”
Unlike most other charity shops, Cats Action Trust North & West Wiltshire has no paid retail staff – every worker is a volunteer. They always welcome donations of good-quality clothes, books, DVDs, CDs, bric-a-brac and accessories, as well as offers of help from potential volunteers.
Call 01225 705302 or email catsactiontrust @gmail.com. The shop is open Monday-Saturday from 10.00am-3.30pm.
Over the last two years the charity has rescued more than 340 cats and kittens, successfully re-homing more than 300. Others stay with carers on a longer-term basis, especially older animals or those with health issues.
To view the animals available for adoption, or to volunteer as a foster carer, visit www.catsactiontrust.org.uk