England World Cup-winning rugby star, Phil Vickery, visited Leekes in Melksham to officially launch his new premium menswear brand and meet with local rugby fans.
Phil Vickery visited the store on Friday 25th October, where he launched his new clothing range, Raging Bull Clothing, which is inspired by resilience and tenacity demonstrated throughout his rugby career.
The event kicked off at 12pm, with Phil welcoming guests and sharing stories behind the Raging Bull collection. He also met with local rugby fans and signed their rugby balls and merchandise.
“It was fantastic. There were lots of people, families, children, young and old, very much what I would expect from an area like this,” says Phil. “My brand is me; I started it and I am extremely proud to be partnering with Leekes. Fantastic day, loved every second of it and long may it continue.”
Buying director for Leekes, Joanna Littlejohn said, “We were delighted to bring Raging Bull to Melksham. The Raging Bull collection, known for its quality, comfort and inclusive sizing up to 6XL, was warmly received by the Melksham community. Phil shared insights into the brand, which offers a range of stylish and durable apparel, from polos and rugby shirts to rugged outerwear, crafted to appeal to men who value both style and an active lifestyle.”