Sky’s the limit challenge for businesses to support Air Ambulance

TELEVISION host and ambassador for Wiltshire Air Ambulance, Paul Martin, is calling on businesses to support the charity’s lifesaving work through an exciting new challenge.

Paul, presenter of BBC TV’s Flog It!, has launched The Sky’s The Limit, a challenge where local businesses are given £50 and tasked to turn this into as much money as possible in four months.

Paul said, “The Sky’s The Limit challenge is a great way for businesses to support Wiltshire Air Ambulance. 

“All businesses have to do is be creative with the £50 they receive and try to double it, treble it or even more –  the sky really is the limit!

“Businesses are able to involve their staff and customers, by organising one-off events or a series of money spinning activities.”

Paul, who lives in Seend added, “I am honoured to be an ambassador for Wiltshire Air Ambulance. I live here and in our rural county, Wiltshire Air Ambulance is vital – quite simply it saves lives. The charity relies on donations to provide this essential service and has to raise just over £10,000 a day to continue its lifesaving work.”

There will be special awards for the local business that generates the greatest income from the initial £50 investment, while the business that uses the most inventive way of raising the funds will also be rewarded.

To find out more about The Sky’s The Limit challenge head to www.wiltshireairambulance.co.uk/sky where businesses will also find some fundraising tips and an ongoing leaderboard.

The Sky’s The Limit challenge is sponsored by Chippenham Motor Company who have been long-term supporters of Wiltshire Air Ambulance.

Barbara Gray, director of income generation and communications at Wiltshire Air Ambulance said, “We’re so grateful to Paul Martin and Chippenham Motor Company for supporting The Sky’s The Limit challenge. We hope businesses will get involved and help us in our mission to save lives.”